John Capuano Vlog/Blog2024-04-11T00:24:06+00:00

Leadership in the News

Breaking Up is Hard to Do

Financial advisors would close more business if they could better address how prospects could break up with their current advisor.  But breaking up is [...]

The 7 Trust Commandments

We work with some of the most respected financial advisories and institutions in America, and there are TWO things that are more important than [...]

Gut vs Data

  Whenever someone tries to make a point by saying things like: “I feel like 𝗯𝗹𝗮𝗻𝗸…”, “It seems like 𝗯𝗹𝗮𝗻𝗸…”, or “Every time I 𝗯𝗹𝗮𝗻𝗸….”, [...]

Bundle Up…Your Marketing

If you haven’t figured out how to bundle your marketing platforms and messages…you’re wasting time, opportunity, and money. By far, the biggest marketing waste [...]

No. Why Not? Yes.

It might be easy to default to “no” when people ask you to do something that might seem overly challenging, or if you’re a [...]

Got Leads?

Every Advisor wants more and better leads.  Leads are an essential part of our business at Lone Beacon, but equally important is providing support [...]

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